- SPRWF partners with humble+fume to offer complete cannabis solution to cannabis retailers
- Agreement achieves coast-to-coast coverage with 14 sales professionals managing relationships at a store level
- Supreme Cannabis accelerate revenue generation with plan to introduce new consumer-facing brands at all key price points
Across Canada, a growing number of retail stores are opening as more and more cannabis consumers are opting to purchase cannabis products in store where they can view products and benefit from budtender recommendations. With this in mind, The Supreme Cannabis Company Inc. (TSX: FIRE) (OTCQX: SPRWF) (FRA: 53S1), a company dedicated to growing the world’s best cannabis and becoming a leader in the global cannabis industry, has signed a landmark sales agency agreement with humble+fume, one of North America’s leading distributors of cannabis accessories (http://ibn.fm/gnGWv).
With the cannabis industry growing at an impressive rate, savvy cannabis companies recognize the power of having a strong, credible retail presence. SPRWF’s new agreement calls for humble+fume to act as the exclusive sales agent for Supreme Cannabis Company’s recreational products across Canada, achieving coast-to-coast coverage while, at the same time, creating an appealing sales proposition for retailers. The partnership establishes the only sales force in Canada able to offer a full cannabis solution that includes the sale of both cannabis and cannabis accessories – which are known as high-margin items for retailers.
“humble+fume is excited to have been chosen by Supreme Cannabis to be their coast-to-coast sales solution partner,” humble+fume CEO Bob Ritchot stated in a news release. “With the rapid expansion of retail outlets in Canada, this well-timed sales agent agreement enables us to accelerate our retailer market coverage and build on our existing distribution to 85% of cannabis retailers across Canada.”
The agreement calls for humble+fume to build Supreme Cannabis Company’s brands at a retail store level. humble+fume will begin with a 14-member team of experienced sales professionals dedicated to distributing SPRWF’s brands and educating budtenders on SPRWF’s products. By introducing brands with high-quality products at every key price point, team members will be able to address more consumer experiences and capture greater market share – ultimately driving distribution, brand advocacy and budtender education.
SPRWF offers a powerful portfolio for the team to promote. SPRWF brands cater to diverse consumer experiences, with a wide range of products that address recreational, wellness, medicinal and new consumer preferences. The company’s brand portfolio includes 7ACRES, Blissco, Truverra, Sugarleaf and Khalifa Kush Enterprises Canada. Under these brands, Supreme Cannabis has introduced and will continue to launch a diverse range of products, including cannabis flower, pre-rolls, vaporizer products, concentrates, and THC and CBD oils.
The Supreme Cannabis Company’s brands and products are complementary to humble+fume’s existing product portfolio, which includes Fume Labs’ superior line of cannabis concentrate and solventless products as well as a deep list of leading brands in the accessory category, including RYOT, GRAV, PULSAR and Canadian Lumber. Moving forward, both companies will also be looking for opportunities to strengthen the partnership by adding other complementary cannabis brands to the mix.
The Supreme Cannabis Company is a global, diversified portfolio of distinct cannabis companies, products and brands. Since 2014, SPRWF has emerged as one of the world’s fastest-growing, premium plant-driven lifestyle companies. Supreme Cannabis’ brands are backed by a focused suite of world-class operating assets that serve key functions in the value chain, including scaled cultivation, value-add processing, centralized manufacturing and product testing and research and development.
For more information, visit the company’s website at www.Supreme.ca
NOTE TO INVESTORS: The latest news and updates relating to SPRWF are available in the company’s newsroom at http://ibn.fm/SPRWF
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