- Sharing Services Global Corporation has inspired a league of passionate Elepreneurs who are taking charge of their own success
- Analysts suggest that the direct sales market is on the brink of a “transformational moment”
- The direct sales market continues to increase in value and evolve in strategy
Sharing Services Global Corporation (OTCQB: SHRG), a diversified holding company that owns, operates or controls an interest in a variety of companies specializing in the direct selling industry, continues to weather the storms of shifting market trends by combining enthusiastic independent sales representatives with its creative brand strategy.
The company has been riding a wave of success by implementing its Blue Ocean Strategy, described as creating a paradigm shift in a formerly stagnant industry. By shifting the company’s focus from merely selling a product to empowering individuals, Sharing Services has inspired a league of passionate Elepreneurs who are taking charge of their own success.
Elepreneurs, one of the company’s wholly owned subsidiaries, synthesizes several vital strands, including elevating home-based entrepreneurs, generating 100 percent organic growth through direct selling and creating successful independent business leaders who add value to the Sharing Services business model and benefit from its mentorship and support (http://ibn.fm/HFUMl).
By investing in people as the lifeblood of its company, Sharing Services has been able to market Elepreneurs in ways that meet the new era of social media. The company’s mission is to empower its people to achieve healthy minds and bodies, happiness in quality of life and wealth accumulation (http://ibn.fm/mQ7c8). Word-of-mouth, or relationship marketing, is organically activated through these company representatives. The end result is increased revenues for Sharing Services and value for its shareholders, as well as an intrinsically loyal and ever-growing team of Elepreneurs who see the value of the company’s products and philosophy.
As a burgeoning market, the direct sales industry has seen tremendous growth in recent years. A record 20.5 million people were involved in direct selling in the United States during 2016, signifying a 1.5 percent increase from the previous year. Similarly, the estimated direct retail sales of $35.54 billion in 2016 was the second highest in direct selling history, and these numbers continue to grow.
The future of direct sales looks bright and is on the brink of a transformational moment, according to the Direct Selling Association. “It seems clear… that our business model is poised to make the next big jump into the future,” Joseph Mariano wrote on behalf of the association. With much of the consumer population shifting to online shopping, direct sellers must stay abreast of industry changes and consider how technology is changing the face of direct selling. “What our industry does during the coming months will shape our future,” Mariano noted (http://ibn.fm/8GST2), indicating that direct-selling industry numbers “are a strong indicator of where direct selling is and where we are going, and that clearly is the ‘way forward’.”
For more information, visit the company’s website at www.SHRGInc.com
NOTE TO INVESTORS: The latest news and updates relating to SHRG are available in the company’s newsroom at http://ibn.fm/SHRG
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