- The traditional digital media model was broken; Jerrick built a new one
- Jerrick’s proprietary Vocal platform gives content creators powerful storytelling, money-making, audience-building tools
- With over 500,000 Vocal creators and 8 million monthly visitors, Jerrick’s market penetration still in its early stages
In today’s digital world, demand for user-generated content is soaring. Every minute on the Internet, more than 4 million videos are viewed on YouTube. In that same minute, 1,440 WordPress posts are published, 481,000 tweets are sent, and 174,000 Instagram posts are viewed. These numbers are expected to only continue to rise. Jerrick Media Holdings Inc. (OTC: JMDA) empowers creators with Vocal, a platform strategically designed to drive value for the virtually infinite number of digital content creators.
Jerrick is a holding company focused on developing technology-based solutions. The company pursues a simple, straightforward mission: to provide creators with the technology and resources to get discovered and earn money to fund their creativity. The company achieves this mission through Vocal, its proprietary longform publishing platform equipped with storytelling tools and engaged communities for content creators of all kinds.
Early on, Jerrick recognized the problems associated with the traditional digital media model. The company identified systemic flaws and threats inherent in the digital media industry, including limited paths to profitability, high content creation costs, excessive traffic requirements to monetize, compressing margins on display advertising, and high marketing and general operational expenses.
“The traditional digital media model was broken,” the company notes in its corporate overview (http://ibn.fm/VfE5i). “So we built a new one.”
When Jerrick set out to build its proprietary technology – together with its development partner, Thinkmill – the focus was first and foremost on building a platform ecosystem that would generate revenues for all platform stakeholders through a sustainable and scalable business model. Jerrick’s business model is predicated on partnership with Vocal creators, and, as referenced in their corporate overview, “features numerous revenue touch-points throughout the Vocal ecosystem, ensuring a balanced portfolio of revenue streams, sustainable infrastructures, and compounding scalability.”
Further, Jerrick’s technology is optimized for scale and built to support future development, utilizing its first-party behavioral data to continually improve the experience for creators. “Vocal’s proprietary technology can seamlessly absorb a nearly endless supply of external assets, allowing for opportunities to revive distressed media content at a fraction of its original cost and with limited increase to Jerrick’s operational expenses,” the company’s corporate overview notes.
Vocal provides digital creators of every kind – from artists to writers, musicians, entrepreneurs, and more – with powerful storytelling tools and engaged genre-specific communities. Using Vocal, content creators benefit from access to a built-in engaged audience as well as monetization opportunities (from reads and tips). Vocal also touts a safe and curated environment, which is a tremendous value proposition for creators. This safety is also attractive to the brands partnering with Vocal for Brands, Jerrick’s creative studio that partners brands with creators to product authentic brand content to build affinity, trust, and drive conversions.
“Vocal is a technology platform that is of a caliber associated with only a few hundred other digital platforms,” Jerrick CEO Jeremy Frommer stated in a weekly review (http://ibn.fm/G1zOi), adding that Vocal has grown into one of the top online creator platforms. As of January 2020, approximately 400-500 creators join the platform every day, with approximately 5-10% of those upgrading to Vocal+ (http://ibn.fm/lG78z) – the company’s premium subscription membership program – within a week.
Jerrick Media Holdings is focused on the development of digital communities, targeted marketing of branded digital content and e-commerce opportunities. To accomplish these objectives, Jerrick envisions, designs and builds modern technology companies that redefine how people interact with technology. As the parent company of Vocal, Jerrick has built and shipped products that have influenced millions of people worldwide.
To view Jerrick’s 2020 Corporate Overview, visit http://ibn.fm/WxJIj
For more information, visit the company’s website at https://Jerrick.media
NOTE TO INVESTORS: The latest news and updates relating to JMDA are available in the company’s newsroom at http://ibn.fm/JMDA
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