- GSMI will host the Social Media Strategies Summit Virtual Conference between October 20-21, 2021
- The virtual conference will provide attendees with a toolkit on how to implement a successful social media strategy to position their company for success
- 91% of corporate executives forecast that their social media expenditure will increase over the coming 3 years; the Social Media Strategies Summit seeks to prepare brands on how to confront the future, today
The Social Media Strategies Summit Virtual Conference is set to be held in an entirely digital format between October 20-21, 2021. Hosted by the Global Strategic Management Institute (“GSMI”), a cutting-edge production company focused on promoting disruptive innovation, the Social Media Strategies Summit will provide attendees with the nuts and bolts on how best to implement a successful social media strategy designed to position their brands for success.
Renowned for hosting some of the nation’s most popular social media-focused conferences, the Social Media Strategies Summit will seek to educate and provide those working within the marketing field with an arsenal of tools, resources, and connections to champion social media marketing transformation at their company. Conference delegates will be able to assess and audit their current social media initiatives through real-life feedback, discussions, and peer-to-peer learning, whilst simultaneously revitalizing their strategic framework with brand practitioners walking them step-by-step through successful case studies.
The value of a cohesive social media strategy is best illustrated through the increased relevance which social media now plays on corporate success. A study carried out by Sproutsocial found that 55% of consumers now learn about new brands of companies on social media, a figure which rises to over 78% when it comes to Gen Z consumers. Perhaps more significantly, 78% of consumers have shown an increased propensity to buy from a company after having a positive experience with them on social media (https://ibn.fm/xkUUM).
The Social Media Strategies Summit, inaugurated by summit emcee, Joe Cox, Founder & Creator of The Pop-Marketer, will feature a series of live, 45-minute-long presentations throughout the conference. Presentation topics will include, “Creating Content for Real People: From Data to Details” by Chemistry and Netbase Quid; “Brand Best Practices for Working with TikTok Creators” delivered by Adobe; “Winning Over Customers with People – Not Produces – on Social” from Mastercard; and “Convincing Customers to Swipe Right on your Brand” by Cisco. A complete list of the expert speakers and thought leaders at the conference can be found here: https://ibn.fm/aEFXm
In addition to the live presentations, the Social Media Strategies Summit will also play host to several workshops and round-table discussions, including:
- “How to Amplify Your Digital Content”
- “Social Media Emerging Trends & Platforms”
- “How Small teams Can Make a Big Impact on Social”
By using social media and engaging in third-party interactions consumers can attain a better view of the goods and services they wish to consume. It comes as no surprise that over 91% of corporate executives expect social media budgets to increase dramatically over the next three years. While businesses may not necessarily see a return on their social investments overnight, a judicious social media strategy coupled with data insights can provide businesses with longer-term dividends.
For more information about the Social Media Strategies Summit, visit https://socialmediastrategiessummit.com/virtual-conference-october-2021/
About Social Media Strategies Summit: Created by the Global Strategic Management Institute, Social Media Strategies Summit is a series of events across the United States, from New York City to Chicago to San Francisco. As the longest-running social media conference in the nation, Social Media Strategies Summit is proud to offer opportunities for guests to network, learn and hopefully advance their careers in the process. The summit also offers a vast resource center online, providing over 200 talks and case studies from other events.
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