On May 23, 2018, we published revised versions of our Privacy Policy and User Agreements. Please read these updated terms and take some time to understand them. Your use of our services is subject to these revised terms.
Yes, I Agree.

FRAME from Agora Holdings (AGHI) makes Business Blogging Easier

The recent social media marketing industry report ‘How Marketers Are Using Social Media to Grow Their Businesses’ (http://dtn.fm/sXxo2) reminds us of Cardinal Richelieu’s defensive gambit: the pen is mightier than the sword. When marketers who used social media channels were asked to select the single most important form of content for their businesses, if they could use only one, videos were selected by just 19 percent. As might be expected, many thought a picture worth a thousand words; 34 percent went with visual assets. However, close to half (45 percent) thought blogging best. Now, those lettered marketers will be happy to know that with FRAME from Agora Holdings (OTC: AGHI), their pearls of wisdom can be scattered widely over the social media realm.

The survey, undertaken by the Social Media Examiner, found that ‘Facebook (NASDAQ: FB) and LinkedIn (NYSE: LNKD) are the two most important social networks for marketers. When allowed to select only one platform, 52 percent of marketers selected Facebook, followed by LinkedIn at 21 percent.’ However, ‘Twitter (NYSE: TWTR), YouTube and LinkedIn hold the top spots for future plans: a significant 66 percent of marketers plan on increasing their use of these social networks.’ The social media system is Facebook-centric; the platform has, by far, the largest number of users at 1.59 billion, according to Statista. No doubt because of this user base, 93 percent of marketers are active there, while ‘68 percent want to learn more about it and 62 percent plan on increasing Facebook activities.’

Naturally, in a medium so novel and so little understood, a majority of marketers are unsure how effective their social media efforts are. For example, ‘only 45 percent of marketers think that their Facebook efforts are effective,’ and some ‘91 percent of marketers want to know the most effective social tactics and the best ways to engage their audience with social media.’

The space for social media management tools was, until recently, a vacuum. However, true to the old saw that nature abhors a vacuum, that space is rapidly filling up. Still, opportunities remain for startups in the field. One of the earliest entrants, Buffer, announced (http://dtn.fm/b8Uyf) in January 2015 that it had 2,002,495 total registered users, 168,455 of whom were monthly active users. Two million users is a drop in the social media ocean. There is obviously room for more players.

Buffer’s annual revenue run rate (annualized revenues) was $5.06 million in January 2015. Like most other app businesses, marginal costs are very low. The cost of providing the app to another customer is negligible. Cash from increasing revenue then becomes, mostly, income. This might have had Buffer’s founders laughing all the way to the bank. The company reported it had more than $2 million in cash.

Like Buffer, FRAME provides the capability to post to many social media accounts. FRAME makes blogging easier. It also has a variety of data analytics features that, together with its publishing property, can be managed from a single dashboard. FRAME comes in two ‘flavors’. One is designed for individuals; the other is meant for business enterprises. The company will offer free access to FRAME for non-commercial users with the expectation of building a user base very quickly. Commercial users to be targeted include investor relations firms, public relations firms and other marketing and promotional agencies that employ social media.

Currently, FRAME is integrated with leading social networks Twitter, Facebook, and Instagram, and it operates on Android, iOS and desktop. Agora Holdings is currently exploring development to integrate the platform with LinkedIn, Google+, YouTube and Tumblr.

For more information, visit www.agoraholdingsinc.com

Let us hear your thoughts: Agora Holdings, Inc. Message Board

Archives

Select A Month
  • February 2023
  • January 2023
  • December 2022
  • November 2022
  • October 2022
  • September 2022
  • August 2022
  • July 2022
  • June 2022
  • May 2022
  • April 2022
  • March 2022
  • February 2022
  • January 2022
  • December 2021
  • November 2021
  • October 2021
  • September 2021
  • August 2021
  • July 2021
  • June 2021
  • May 2021
  • April 2021
  • March 2021
  • February 2021
  • January 2021
  • December 2020
  • November 2020
  • October 2020
  • September 2020
  • August 2020
  • July 2020
  • June 2020
  • May 2020
  • April 2020
  • March 2020
  • February 2020
  • January 2020
  • December 2019
  • November 2019
  • October 2019
  • September 2019
  • August 2019
  • July 2019
  • June 2019
  • May 2019
  • April 2019
  • March 2019
  • February 2019
  • January 2019
  • December 2018
  • November 2018
  • October 2018
  • September 2018
  • August 2018
  • July 2018
  • June 2018
  • May 2018
  • April 2018
  • March 2018
  • February 2018
  • January 2018
  • December 2017
  • November 2017
  • October 2017
  • September 2017
  • August 2017
  • July 2017
  • June 2017
  • May 2017
  • April 2017
  • March 2017
  • February 2017
  • January 2017
  • December 2016
  • November 2016
  • October 2016
  • September 2016
  • August 2016
  • July 2016
  • June 2016
  • May 2016
  • April 2016
  • March 2016
  • February 2016
  • January 2016
  • December 2015
  • November 2015
  • October 2015
  • September 2015
  • August 2015
  • July 2015
  • June 2015
  • May 2015
  • April 2015
  • March 2015
  • February 2015
  • January 2015
  • December 2014
  • November 2014
  • October 2014
  • September 2014
  • August 2014
  • July 2014
  • June 2014
  • May 2014
  • April 2014
  • March 2014
  • February 2014
  • January 2014
  • December 2013
  • November 2013
  • October 2013
  • September 2013
  • August 2013
  • July 2013
  • June 2013
  • May 2013
  • April 2013
  • March 2013
  • February 2013
  • January 2013
  • December 2012
  • November 2012
  • October 2012
  • September 2012
  • August 2012
  • July 2012
  • June 2012
  • May 2012
  • April 2012
  • March 2012
  • February 2012
  • January 2012
  • December 2011
  • November 2011
  • October 2011
  • September 2011
  • August 2011
  • July 2011
  • June 2011
  • May 2011
  • April 2011
  • March 2011
  • February 2011
  • January 2011
  • December 2010
  • November 2010
  • October 2010
  • September 2010
  • August 2010
  • July 2010
  • June 2010
  • May 2010
  • April 2010
  • March 2010
  • February 2010
  • January 2010
  • December 2009
  • November 2009
  • October 2009
  • September 2009
  • August 2009
  • July 2009
  • June 2009
  • May 2009
  • April 2009
  • March 2009
  • February 2009
  • January 2009
  • December 2008
  • November 2008
  • October 2008
  • September 2008
  • August 2008
  • July 2008
  • June 2008
  • May 2008
  • April 2008
  • March 2008
  • February 2008
  • January 2008
  • December 2007
  • November 2007
  • October 2007
  • September 2007
  • August 2007
  • July 2007
  • June 2007
  • May 2007
  • April 2007
  • March 2007
  • February 2007
  • January 2007
  • December 2006
  • November 2006
  • October 2006
  • September 2006
  • August 2006
  • July 2006
  • June 2006
  • May 2006
  • April 2006
  • March 2006
  • January 2006
  • December 2005
  • October 2005
  • September 2005
  • Market Basics

    New to the micro-cap markets?Get answers to your questions about investing in Small-Cap / Micro-Cap Stocks and learn how to protect yourself.

    The Basics

    Newsletter Publishers

    Have an up and coming newsletter and want to be included in our coverage list? Looking to get more coverage and grow subscriptions? Register for coverage.

    Register

    Public Companies

    Are you a Small-Cap / Micro-Cap company looking for coverage? We'd love to hear from you. Fill out our quick contact form or send us a text.

    Get Covered