Changing Times Vitamins, Inc. (SGTB.PK), headquartered in Scottsdale, Arizona, was pleased to announce yesterday that it has entered into an agreement with Coors of Las Vegas to distribute its primary product, RecoveryX.
As a leader in the wholesale distribution of beverages, Coors of Las Vegas is on a mission to continually improve sales and service to meet both its suppliers’ and customers’ expectations. Through its team of highly trained associates, Coors only sells premium and regional brands through its distribution network. 60 to 70 percent of Coors’ business is to hotels, casinos, and restaurants.
RecoveryX is a unique product that contains a patent pending, clinically-tested algae extract that has shown the ability to reduce swelling and inflammation. As most athletes are aware, swelling and inflammation often occur after an intense work-out and may last for several hours. Extended periods of swelling hamper an athlete’s ability for a quick recovery and also increase the risk of contracting an infection. With the incorporation of the fresh water algae into the drink, RecoveryX may help increase consumers’ recovery rate and support compromised immune systems.
A number of athletes have used RecoveryX and have joined Changing Times to promote the drink. Kevin Knee, the Worlds Youngest Strongman competitor, and Manny Ramirez, a 12-time All-Star baseball player, have both stepped up to the plate to get the word out about the unique energy drink. The company has even signed Popeye the Sailor Man, the spinach-powered cartoon character, to the promotional team.
Changing Times Vitamins is a company focused on health and wellness products. RecoveryX is a part of one division that is primarily focused on developing proprietary natural health and fitness products. The company also has a number of other divisions, including sports event promotions, technology for athletes’ community websites, and the Total Body Fitness health clubs. Changing Times Vitamins has a diverse footprint in the fitness market and should continue to provide significant shareholder value with the new distribution channel for its RecoveryX beverage.
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