- The United States saw a record-breaking 28.1 million on-course golfers in 2024, marking the seventh consecutive year of growth.
- The company’s Newton Motion Shaft, launched in late 2023, has become a go-to choice across the PGA TOUR Champions and LPGA Tour—with over 50 professionals putting it into play.
- Newton reported 246% year-over-year revenue growth in Q1 2025, driven by surging demand for its shaft technology and growing retail traction.
As summer 2025 gets underway, all signs point to a breakout season for the golf industry. Fueled by strong consumer demand, demographic expansion and increased innovation, golf is expected to lead outdoor retail growth in both participation and equipment sales, and innovative companies such as Newton Golf Company (NASDAQ: NWTG) are positioned to be leaders in the space.
According to the National Golf Foundation (“NGF”), the United States saw a record-breaking 28.1 million on-course golfers in 2024, marking the seventh consecutive year of growth and the largest single-year increase since 2000 (https://ibn.fm/UAyrn). In addition, the number of rounds played surged to 545 million, setting another all-time high and showcasing the sport’s continued momentum (https://ibn.fm/oqzoe).
What’s driving this boom? A powerful mix of millennial spending, tech-savvy newcomers and lifestyle appeal. The 18–34 age group is now the largest golfing demographic, with 6.8 million participants in 2024 (https://ibn.fm/oqzoe), and the average millennial golfer is projected to spend over $4,500 annually on golf-related purchases in 2025, more than any other age group (https://ibn.fm/TjvZz).
The global golf equipment market is on track to expand from $29.03 billion in 2024 to $30.41 billion in 2025, growing at a 4.8% compound annual growth rate (https://ibn.fm/CFUue). Specialty categories, such as custom shafts and premium putters, are among the fastest-growing segments, as seasoned players invest in performance upgrades and new golfers seek accessible, game-improving gear.
Against this backdrop of unprecedented growth, Newton Golf is emerging as a brand that both reflects and accelerates the industry’s evolution. Known for its precision-engineered shafts and patented putter technologies, Newton Golf is redefining modern golf performance.
The company’s Newton Motion Shaft, launched in late 2023, has become a favorite shaft on Tour Champions (https://ibn.fm/3i0mo). In part, this popularity is due to the shaft’s proprietary DOT System(TM), a flex redefinition that adapts to player swing speed for improved accuracy and distance (https://ibn.fm/KoD4u). Meanwhile, the Gravity Putter, introduced in fall 2024, features Ultra Low Balance Point (“ULBP”) technology for elite putting control and tighter roll dispersion (https://ibn.fm/9U4UQ).
With a U.S.-based manufacturing hub in St. Joseph, Missouri, Newton Golf maintains elite quality standards, faster lead times and supply chain resilience. The company’s direct-to-consumer strategy, bolstered by digital marketing and a growing network of club fitters, gives it a unique edge in converting rising interest into sales.
As the summer golf season heats up and more players hit the fairways, Newton Golf is positioned to not just follow the market’s growth but help lead it. The company is well placed to capture opportunity in a $30 billion and growing global golf-equipment market, while continuing to push the boundaries of performance and innovation.
For more information, visit www.NewtonGolfCo.com.
NOTE TO INVESTORS: The latest news and updates relating to NWTG are available in the company’s newsroom at https://ibn.fm/NWTG
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