The genesis and development of social media have created a parallel, virtual universe that’s just as vibrant and inhabited as the brick-and-mortar world. Unlike its physical counterpart, however, cyberspace is characterized by large forums, of which the best known are, perhaps, giant social media platforms such as Facebook, Twitter, Instagram and others. It is here that billions congregate (Facebook has over two billion registered accounts), which is why 80 percent of businesses do as well.
A social media account is not just for comments, likes, and sharing photos in a personal setting. It can be used as a powerful business communications tool. Today, a business without a social media account is like the proverbial wallflower, standing in the wings while everyone else dances. If you’re not sure how to set up and operate a social media account for your business in a way that maximizes its benefits, the QualityStocks team can help. We’ve been doing this for quite some time, and, over the years, we’ve helped a variety of businesses increase revenues and enhance their profiles through social media. Your company can now be one of them.
Setting up a social media account for your business is relatively easy, but optimizing its value can be challenging. One essential requirement for getting the most out of your corporate social media account involves measuring the effect your marketing efforts are having. Without evaluation and assessment of your communications outreach, there is no way of determining what’s working and what is not. Feedback is essential. In a data-driven world, it’s the only way to increase enterprise expertise and the only way to learn. For starters, three basic social media metrics that should be tracked are (i) volume (number of posts, tweets, etc); (ii) reach (number of accounts exposed to message); and (iii) influence (number and type of followers).
If you do not have the time to manage your social media accounts, the QualityStocks team can step in and take the wheel. You will enjoy the ease and convenience of having someone else do the heavy lifting of social media while you focus on other aspects of your business. This keeps your business up-to-date in the rapidly evolving landscape of social media without losing ground to your competitors.
The QualityS team has the experience and resources to catapult your company’s social media strategies and presence from ordinary to exceptional. We utilize every means at our disposal to make sure that your business is marketed to your target audience. Our customized social media campaigns can quickly build your platform presence while ensuring that branding and messaging are consistent with other marketing materials.
Your social media accounts can and should be utilized to deliver your brand’s message, news and evolving story to millions of investors worldwide. We leverage the power of social media and our existing audience of more than two million followers to give you the very highest return on your investment. Make QualityStocks your gateway to the cyber universe today.