QualityStocksNewsBreaks – SRAX Inc. (NASDAQ: SRAX) Shares Case Study; Shows Power, Effectiveness of BIGtoken Platform
SRAX (NASDAQ: SRAX), a financial technology company that unlocks data and insights for publicly traded companies, has reported that a major CPG company activated BIGtoken’s proprietary consumer panels to create drive purchases of a new product. Built by SRAX, BIGtoken allowed a large global food and beverage company to create an insight-driven, digital campaign that outperformed all other marketing tactics used by the company. The outcome of the campaign — a 45% purchase lift at participating stores — was made available through a case study. The case study reports that, as a result of using the BIGtoken platform, this campaign…