QualityStocksNewsBreaks – SRAX Inc.’s (NASDAQ: SRAX) BIGtoken Platform Rewards Consumers for Opting to Release Data
SRAX (NASDAQ: SRAX), through its proprietary BIGtoken platform, has developed a consumer-managed data marketplace where consumers can own their own data and earn rewards for the release of that data. An article discussing the company reads, “Once consumers grant consent to allow businesses access to their data, BIGtoken sells that access in the form of anonymized segments; the platform can also remove access at any time. Once consent is granted, a mutually beneficial relationship is formed between SRAX and its customers. BIGtoken offers high-quality data that enables advertisers, for a premium, to have access to consumer-verified information for their campaigns.…