QualityStocksNewsBreaks – Blue Hat Interactive Entertainment Technology (NASDAQ: BHAT) Enters Strategic Partnership to Establish Short Video Live Streaming DTC Model
Blue Hat Interactive Entertainment Technology (NASDAQ: BHAT), a producer, developer and operator of augmented reality ("AR") interactive entertainment games, toys and educational materials in China, today announced its partnership with Xiamen Xing Meng Wei Lai Culture Media Co. LTD ("Xing Meng Wei Lai") , a leading Chinese multi-channel network ("MCN") and internet content development agency, to build Direct-to-Consumer ("DTC") social content marketing channels via short videos and live streaming. "Establishing a short video live streaming DTC sales model is a milestone for Blue Hat because it not only serves to increase our brand awareness, but also to broaden our market…