Integration Drives Newpark Resources Inc. (NR) Business Model
A single-window service capability is a competitive advantage in the Oil Well Services & Equipment Industry. Industrial clients stand to benefit by developing business relationships with integrated solution providers. The supplier company can cover its marketing and infrastructure costs through multiple revenue lines. This company operates throughout North and Central Americas, as well as in Europe and North Africa. It has three lines of important services for companies engaged in exploring and operating oil and gas reserves under the earth’s surface. The first revenue line relates to supplying fluids and technical services related to drilling operations. The second business of…