PURE Bioscience, Inc. (PURE) Strengthens Sales and Marketing Team
Creator of the patented silver dihydrogen citrate (SDC) antimicrobial, PURE Bioscience announced yesterday the strengthening of its sales and marketing leadership team. The company appointed Cliff Wechsler to the role of Executive Vice President of Sales, and Tom Myers to the position of Executive Vice President of Marketing and Product Development. PURE Bioscience’s executive team is set to oversee the commercialization of SDC technology in the food industry as a novel and proprietary antimicrobial agent, used to protect consumer safety against various pathogens. With over 30 years of experience, Wechsler has previously served in a variety of high-level sales management…