Singlepoint, Inc. (SING) Takes Leading Role in Advanced Mobile Marketing
Roughly 73 percent of Americans send and receive daily text messages, one of the most widely used and preferred means of communication. As a result, text message marketing is rapidly gaining ground as an effective and low-cost means for advertisers to reach a target market in a matter of seconds. Unlike e-mails, text messages are considered a “guaranteed read,” and studies find that coupons received via mobile phone are 10 times more likely to be redeemed than traditional coupons. Pioneering cutting-edge advances in mobile marketing and commerce is Singlepoint, a small-cap company using its smartphone technology to provide users the…