“A happy, inspired childhood creates happy, inspired and powerful women.”
Those are the words of Stacey McBride-Irby, creator of The Prettie Girls! Dolls. Before serving as the Chief Product Development Officer of One World Holdings, Inc. (OTC: OWOO), McBride-Irby built a reputation of excellence throughout the toy industry during her 15 years as a Project Designer for Mattel™. Since then, she has helped put The One World Doll Project on the map through her diverse collection of doll designs.
In recent months, The Prettie Girls! Doll brand has been making significant strides in the prosperous toy industry. In February, the company announced an initial order from Amazon, adding to an increasingly formidable retail network that already includes industry giants such as Toys ‘R’ Us and Sears. According to a recent conference call, the agreement is just the first step of One World’s upcoming expansion plans, providing the company with an opportunity to maximize its retail presence in preparation for the 2015 holiday shopping season.
“As we continue to see a significant increase in product sales, this new business relationship with Amazon.com represents another component of our 2015 growth plan,” stated Trey Waldhauser, Vice President of Business Development at One World. “It’s extremely motivating to see the world’s largest online retailer take an interest in our products.”
This continued push into the retail space is providing One World with a strong platform to rapidly expand revenue. In April, the company announced a 532 percent increase in year-over-year revenue for 2014, and additional national expansion puts One World in a strong strategic position to build on this growth in the coming months.
“It has already been a big year for us and we continue to expand the Prettie Girls! Brand across the nation,” stated Joanne Melton, Chief Executive Officer of One World. “[W]e expect to see even more sales performance as the 2015 Christmas season draws closer.”
According to the Toy Association, the domestic toy market has continued to expand in recent years, recording a four percent increase in market value in 2014. In particular, the doll sector has thrived. In 2014, dolls accounted for $2.32 billion in the United States, and all signs point towards additional increases this year. As One World pushes to expand on its retail network and build brand recognition throughout the toy industry, the company is in a great position to increase revenues in the coming months.
For more information, visit www.oneworlddolls.com
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