Modavox announced today that it has signed a letter of intent to acquire RadioPilot. The RadioPilot Internet Radio publication system innovatively enables the indexation of rich media more effectively with various search engines and could add further capabilities to Modavox’s patented BoomBox Radio Platform. The publication system enhances search structure for difficult-to-categorize media content, and includes an easy-to-browse media experience that is greatly optimized for individual searchers, as well as search engines.
The array of technologies held by RadioPilot will provide a range of software widgets, enabling Modavox to introduce new product features. These widgets include: SitePILOT, a development platform which allows novice Internet publishers to create feature-rich interactive websites; MemberPilot, a self-maintaining community management and tracking utility; SendPilot, a high volume e-mail publication system and community-based distribution system; and Referral Pilot, a widget designed to increase traffic through viral referral and content syndication.
Modavox President of Networks, Jeff Spenard, commented, “Our content customization capabilities vastly improve RadioPilot’s software products. These new tools will add to our host acquisition and continued service improvement efforts. Assistive content publication capabilities will provide much improved search engine optimization and streamlined host generated content production and audience acquisition strategies.”
“This is a furtherance of our strategy to maximize our revenue production and leadership in Internet Talk Radio. I’m equally pleased about our acquisition of RadioPilot and their private label client base that will bring new revenue opportunities, unique visitors, and advertising for our Network operation. We have and will continue to grow both our Network and Interactive Agency organically. However, acquisitions such as this proposed with RadioPilot are ways we may accelerate our plan and achieve significant gains in revenue and product offerings. Within the size and scale of Modavox, the RadioPilot system and products are more viable and useful when deployed in conjunction with our customized communications solutions,” stated David Ide, CEO of Modavox.
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