Sustainably grown, ethically farmed and artisan-roasted gourmet coffee company, Marley Coffee announced that effective immediately its coffee will be presented as the corporate coffee option at the Denver based headquarters of Arrow Electronics, the Fortune 500 electronics company. Acquired by Marley Coffee last August as a part of its expansion into the local OCS and food service business, Black Rock Beverage Service (BRB) will be supplying Marley Coffee to Arrow Electronics. Marley Coffee expects to expand its OCS initially to all offices of Arrow Electronics in the U.S., and subsequently to the company’s international locations. Expectations are that this partnership will lead to increased revenue and global consumer awareness for Marley Coffee.
A private corporate event is set to be held this coming Monday, January 13 from 11:30 am to 1:30 pm MT, at the Denver headquarters of Arrow Electronics. The event is being held in order to warmly introduce the Marley Coffee brand to Arrow Electronics employees. The Founder and Chairman of Marley Coffee, Rohan Marley, will be in attendance. In addition, Marley Coffee will be having a few fun giveaways. Prizes include coffee mugs and Bob Marley memorabilia for Mr. Marley to sign.
Marley Coffee will be delivering its coffee to the executive offices and cafeterias of Arrow Electronics in the form of RealCup™ single-serve cups and bulk bags.
“We are enthusiastic supporters of the sustainable coffee movement, which considers this delicious beverage to be an artisanal foodstuff like wine, rather than as a commodity. This is just the type of progressive ideal that we think will appeal to the in-house culture at forward-thinking companies such as Arrow Electronics. The staff of Arrow Electronics is a great target market for us. We hope that if they enjoy Marley Coffee at the office, they will be more inclined to make it a part of their lives outside the office as well,” stated Mr. Marley.
“The investment into building out our infrastructure in Denver has paid off in so many different ways,” comments CEO of Marley Coffee, Brent Toevs. “We purchased BRB to help expand our brand locally through a route business, and so far the purchase has exceeded our expectations. We expect that in its second year of operation, this division will generate cash flow in the range of low seven figures. We sponsored the Broncos where we met Michael Long, the CEO of Arrow Electronics and we both had a passion for local companies helping building partnerships and their communities. BRB has also secured The Colorado Golf club, which is renowned for hosting the Solheim Cup and the Senior PGA Championship. We will continue to develop the Denver market by deploying our Marley Bike Caffes, servicing offices and hiring within this community.”
To learn more please visit www.marleycoffee.com
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