YesDTC Holdings (YESD.OB) Launches WordSmart Linguistic Technology in China
YesDTC Holdings Inc., a direct-to-consumer marketer and global distributor of consumer goods and products, is launching its Alex Trebek-sponsored WordSmart product into the flourishing Chinese market. The company said it is currently working on a specialized version of its WordSmart English language and vocabulary building software program designed specifically for Chinese students looking to improve their English skills to prepare them for admittance into U.S. universities. According to the company, about 1 million students take the Test of English as a Foreign Language (TOEFL) each year to demonstrate their English language proficiency at the university level. The exam evaluates a…