Friendable Inc. (FDBL) Addresses Churn in the Music Streaming Industry by Offering Fan Pass Live and Branded Products to Enhance Listener Experience
Churn occurs when subscribers sign up for a streaming service and immediately cancel once the current season or event is over, but re-sign up when something new catches their attention Fan Pass Live offers subscribers a new type of experience that revolves around the life of their favorite artists and the ability to see them on-demand The global music streaming industry was valued at $29.49 billion in 2021 and is expected to reach $103.07 billion by 2030, growing at a CAGR of 14.7% For companies competing in the music and video streaming industry, personalization is becoming a key contributor to…