eBenefits Direct, Inc. (EBFD.PK) Subsidiary Launches New Call Center in the Dominican Republic
eBenefits announced that its subsidiary, L.A. Marketing Plans, LLC, recently launched a new Call Center in the Dominican Republic, which will market and sell the RightHealth programs to consumers throughout the United States. The new call center will also reach out to the Hispanic market by using its developed marketing strategies and advertising campaign. In 1998, Nearly one-third of all Hispanics and one-fifth of all African-Americans in the United States had no health insurance, compared with 12.2% of Caucasians. The total number of Americans without health insurance was 42.3 million, or 15.8% of the population Randy Schleger, President of eBenefits…