Gray Publishing & Media, Inc. (GPMIJ.PK) Partnerships Strategically Position the Company in a Growing Market
Gray Publishing & Media’s partnerships play a key role in the company’s ability to market directly to the customer without wasting resources on marketing efforts. The partnership with Phi Alpha Delta, the largest law and pre-law professional fraternity on campuses nationwide, enables Gray Publishing to market directly to students through the Phi Alpha Delta’s marketing representative program. The company also has a partnership with Barnes & Noble, which is one of the largest book and textbook distributors on college campuses nationwide. Barnes & Noble’s website for digital books offers their customers Casebriefs’ products and the same quality service given through…