Fund.com (FNDM.OB) Creates Vertical Marketplace for Investment Industry
Fund.com (OTCBB: FNDM) is an online financial information resource focused on the $22 trillion investment fund market, and acts as a meeting place for buyers and sellers. According to the company, in the United States alone, more than 55 million households own funds. The company likens itself to meeting grounds such as Creditcards.com and Bankrate.com, where individuals meet with institutions, but believes itself to be the only company focused on investment funds. To generate revenue, the company relies on advertising and licensing its content for fees. By bringing investors and product providers to the same table, Fund.com creates a vertical…