Velti PLC (VELT) Wins Contract from Johnston Press to Deliver Mobile Marketing Campaigns
Velti PLC is a leading global provider of mobile marketing and advertising technology. The company's solutions enable brands, advertising agencies, mobile operators and media to implement highly targeted, interactive and measurable campaigns. Yesterday, the company announced that it has entered into an agreement with Johnston Press PLC to supply and manage premium mobile services including SMS applications. Velti won the contract following a competitive bid. Johnston Press publishes 18 daily newspapers, 253 weekly newspapers, 297 local websites and a huge range of related, locally focused print publications. Johnston Press is the second major UK publisher to select Velti as a…