Intelimax Media Inc. (IXMD) Profits from the Emotional Grip of Sports
It’s autumn, and, for many Americans, Sunday afternoons (and Monday evenings) have become almost ritualized as high-definition television sets across the country switch on and tune in to America’s favorite spectator sport, professional football. It has been estimated that over 60% of Americans periodically watch NFL football, with a full 43% of that viewing audience being women. When television first arrived, it provoked an understandable angst in both the movie and sports industries, based upon the belief that everyone would stay home, and revenue would quickly wither. As it turned out, exactly the opposite was true. People still attended movies…