Monaker Group, Inc. (MKGI) Satisfying the Needs of a Varied Demographic of Holiday Makers
The 21st century has seen a significant change in the lodging industry. This has increased with the growth of the millennial generation. This new demographic of customers has entered into the market with new and different expectations, calling into question what the industry has to offer. This younger audience of travelers is not only more cost conscious, but also more focused on experience. With this in mind, hoteliers and other industry players have taken into account the fact that this younger generation would prefer a limited service to reduce costs, but with certain added conveniences. To achieve this, many contenders…